Shrinking a 6-Month Retro Game Build Into a 2-Week AI Sprint
Specs
Services
- Video Game Development
- UX/UI Design
- Microservices Architecture
Technologies
- Next.js
- Phaser
- Claude Code
Timeline
- 1 Week Development
- 1 Week Feedback Iterations
Deliverables
- Video Game
- Micro Frontend Integration
Results
KPIs
10%Increase in Session Duration
11%Increase in Total Users
11%Increase in New Users
"Despite typical Q4 seasonality, which is historically our weakest quarter, we saw positive momentum."
Client
StrawberryFrog, an award-winning NYC creative agency known for bold brand creativity.
Challenge
Traditional game production is slow and complex. The team wanted a playable arcade-style experience that embodied their “Outleap” mantra—built end-to-end with AI—without sacrificing craft, consistency, or scalability.
Product
Outleap is a 90s-inspired fighting game where players battle “dinosaur” agencies stuck in the past—showcasing how creativity and modern AI workflows move ideas faster. Every visual, animation, and soundtrack element was AI-generated and refined by human taste, then assembled into a production-level experience.
Speed: From POC to playable in a single week.
Scalability: Production-level structure ready for feature growth.
Spec-Driven Development: Architecture, logic, and components were mapped up front; AI was tasked one scoped unit at a time. Human-in-the-loop oversight ensured quality of output.
